"Applicatura" is a commercial animation project created for a mobile app development company. In this project, I acted as a director, screenwriter, and art director, responsible for developing the concept, script, and visual solution.

My goal was to create a video that showcases the company's capabilities and combines the stories of several mobile applications into a unified form. I wanted to demonstrate that each app is a separate universe with its own visual language and atmosphere. Therefore, I proposed the concept of six different worlds, each revealed through its own 2D animation style.

A unique feature of the project was the tight production deadlines: from concept to finished video, it took only a month. The most challenging task was to maintain the quality of the artistic solution under time constraints, but thanks to clear organization of the process and teamwork, the project was completed on time and successfully presented at the company's presentation.